2023 Ford Bronco Trims Explained

Choosing Your Perfect 2023 Ford Bronco Trim at Oxmoor Ford
There’s no denying the new 2023 Ford Bronco has the automotive world abuzz with excitement. Boasting rugged appeal, advanced features, and unbeatable off-road capability, it’s a vehicle that impresses on all counts. Here, we’ll explore each available trim and discuss your reasons to purchase the Ford Bronco from Oxmoor Ford, part of the family of dealerships Oxmoor Auto Group family in Louisville, KY.
1. Ford Bronco Base
The entry-level Ford Bronco Base already offers more than you would expect. It’s equipped with a standard 4×4, removable doors and roof, and Ford’s SYNC® 4 system with a crisp 8-inch touchscreen. Its G.O.A.T. Modes™ (Goes Over Any type of Terrain) allows the driver to adjust the vehicle’s performance according to the driving conditions. With this level of standard equipment, the Base trim is an affordable way into the Bronco ownership experience.
2. Ford Bronco Big Bend™
Stepping up to the Big Bend™ trim, you’ll enjoy additional comfort and convenience features. These include heated seats, a leather-wrapped steering wheel, and remote start. Additionally, this trim comes with 17-inch aluminum wheels and an optional Mid Package, which includes Ford Co-Pilot360™ – an advanced suite of safety features.
3. Ford Bronco Black Diamond™
The Black Diamond™ trim is for those who crave off-road adventures. It comes with heavy-duty steel bumpers, rock rails, and additional underbody protection. Coupled with seven G.O.A.T. Modes™, it’s the perfect trim for anyone looking to conquer any trail.
4. Ford Bronco Outer Banks™
The Outer Banks™ trim merges luxury with rugged utility. The 18-inch high gloss black-painted aluminum alloy wheels and signature LED headlamps give it a distinct look. On the inside, the trim offers a more premium feel, including leather-trimmed seats and an optional High Package with a 12-inch touchscreen and more.
5. Ford Bronco Wildtrak™
The Wildtrak™ is the go-to trim for high-speed off-roading. It features a standard Sasquatch Package, including 35-inch tires with 17-inch beadlock-capable wheels, front and rear locking differentials, and Bilstein shocks. It also comes with a powerful 2.7L EcoBoost® Engine and seven G.O.A.T. Modes™ with Baja setting.
6. Ford Bronco Badlands™
Badlands™ is arguably the most off-road capable Bronco. It boasts Bilstein position-sensitive monotube shocks, stabilizer bar disconnect, and front and rear locking differentials. With its advanced 4×4 system and a host of other features, the Badlands™ is ready for any adventure.
7. Ford Bronco First Edition
The limited-edition First Edition encapsulates the best of all trims. It boasts upscale features from the Outer Banks™, off-road capability from the Badlands™, and the high-speed performance of the Wildtrak™. Truly a trim that stands out on any road, or off it.
Why Purchase Your Bronco at Oxmoor Ford?
Choosing Oxmoor Ford means benefiting from an auto dealer that prides itself on exceptional customer service and community commitment. Here are a few reasons why Oxmoor stands out:
- Extensive Selection: Oxmoor Ford carries a wide range of Ford Broncos in every trim. Whatever your needs, you’ll find the perfect Bronco model.
- Knowledgeable Staff: Our team knows Ford vehicles inside and out, providing you with the detailed information you need to make an informed decision.
- Top-Notch Service Center: We have certified technicians who can keep your Bronco in top shape for years to come.
- Financing Solutions: We offer a variety of flexible financing options to fit any budget, ensuring your dream Bronco can become a reality.
- Community Commitment: Oxmoor Ford, part of the Oxmoor Auto Group family, is deeply committed to supporting our local Louisville community.
There’s never been a better time to get behind the wheel of a 2023 Ford Bronco. Visit us at Oxmoor Ford and find the Bronco trim that’s perfect for your adventure.